Unitarian Universalist Association of Congregations' Corporate Identity Materials
Multi-purpose Palette
When the opportunity arises to design multi-color applications, we advise that a wide range
of colors be specified for use in selection. These palette pages can serve as a general visual guide
for any kind of color selection. For print communications, we strongly recommend that any color
selection be made from these PMS specs and none other. When papers are to be specified, we
recommend the use of uncoated natural (but not cream) color sheets as opposed to coated white
sheets (which are not appropriate to the message of the UUAC's graphic identity).
Secondary logo colors in Pantone
| Logo Colors |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 7455 (Warm Blue) |
77 |
89 |
171 |
#4D59AB |
 |
| 7459 (Cool Blue) |
0 |
51 |
134 |
#003386 |
 |
| 625 (Green) |
91 |
135 |
114 |
#5B8772 |
 |
| 227 (Rose Red) |
173 |
0 |
91 |
#AD005B |
 |
| |
| Blues/Purples |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 661 |
45 |
51 |
142 |
#2D338E |
 |
| 660 |
89 |
96 |
168 |
#5960A8 |
 |
| 652 |
109 |
135 |
168 |
#6D87A8 |
 |
| 653 |
51 |
86 |
135 |
#335687 |
 |
| 7454 |
0 |
51 |
134 |
#003386 |
 |
| 662 |
12 |
25 |
117 |
#0C1975 |
 |
| 2766 |
43 |
38 |
91 |
#2B265B |
 |
| 2757 |
20 |
22 |
84 |
#141654 |
 |
| 2746 |
63 |
40 |
147 |
#3F2893 |
 |
| 2755 |
53 |
0 |
109 |
#35006D |
 |
| 273 |
56 |
25 |
122 |
#38197A |
 |
| 5275 |
96 |
86 |
119 |
#605677 |
 |
| 2756 |
51 |
40 |
117 |
#332875 |
 |
| 2765 |
43 |
12 |
86 |
#2B0C56 |
 |
| 549 |
94 |
153 |
170 |
#5E99AA |
 |
| 645 |
119 |
150 |
178 |
#7796B2 |
 |
| 646 |
94 |
130 |
163 |
#5E82A3 |
 |
| 5425 |
132 |
153 |
165 |
#8499A5 |
 |
| 5493 |
140 |
175 |
173 |
#8CAFAD |
 |
| 5415 |
96 |
124 |
140 |
#607C8C |
 |
| 547 |
0 |
63 |
84 |
#003F54 |
 |
| |
| Greens/Grays |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 5625 |
114 |
132 |
112 |
#728470 |
 |
| 5555 |
119 |
145 |
130 |
#779182 |
 |
| 5763 |
119 |
124 |
79 |
#777C4F |
 |
| 5635 |
158 |
170 |
153 |
#9EAA99 |
 |
| 5773 |
155 |
158 |
114 |
#9B9E72 |
 |
| 5645 |
188 |
193 |
178 |
#BCC1B2 |
 |
| 7476 |
5 |
84 |
89 |
#055459 |
 |
| 7494 |
158 |
179 |
135 |
#9EB387 |
 |
| 7493 |
186 |
196 |
140 |
#BAC48C |
 |
| 5787 |
198 |
198 |
153 |
#C6C699 |
 |
| 7497 |
115 |
107 |
74 |
#736B4A |
 |
| 7498 |
69 |
79 |
36 |
#454F24 |
 |
| |
| Beiges/Light Grays |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 616 |
221 |
215 |
155 |
#DDD69B |
 |
| 5807 |
224 |
221 |
188 |
#E0DDBC |
 |
| 454 |
226 |
216 |
191 |
#E2D8BF |
 |
| 5875 |
224 |
219 |
181 |
#E0DBB5 |
 |
| 9582 |
222 |
221 |
204 |
#DEDDCC |
 |
| 9603 |
224 |
223 |
197 |
#E0DFC5 |
 |
| 615 |
226 |
219 |
170 |
#E2DBAA |
 |
| 5803 |
216 |
214 |
183 |
#D8D6B7 |
 |
| |
| Light Blues/Grays |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 642 |
209 |
216 |
216 |
#D1D8D8 |
 |
| 5455 |
214 |
216 |
211 |
#D6D8D3 |
 |
| 5527 |
206 |
209 |
198 |
#CED1C6 |
 |
| 5517 |
201 |
206 |
196 |
#C9CEC4 |
 |
| 441 |
209 |
209 |
198 |
#D1D1C6 |
 |
| 442 |
186 |
191 |
183 |
#BABFB7 |
 |
| 5435 |
171 |
184 |
194 |
#ABB8C2 |
 |
| |
| Red-Violets |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 241 |
173 |
0 |
117 |
#AD0075 |
 |
| 221 |
147 |
0 |
66 |
#930042 |
 |
| 207 |
192 |
0 |
78 |
#C0004E |
 |
| 228 |
140 |
0 |
76 |
#8C004C |
 |
| 234 |
170 |
0 |
102 |
#AA0066 |
 |
| 242 |
124 |
28 |
81 |
#7C1C51 |
 |
| |
| Oranges/Ochres/Pinks |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 130 |
234 |
175 |
15 |
#EAAF0F |
 |
| 158 |
232 |
117 |
17 |
#E87511 |
 |
| 7413 |
212 |
125 |
23 |
#D47D17 |
 |
| 144 |
226 |
140 |
5 |
#E28C05 |
 |
| 145 |
198 |
127 |
7 |
#C67F07 |
 |
| 159 |
198 |
96 |
5 |
#C66005 |
 |
| 179 |
226 |
61 |
40 |
#E23D28 |
 |
| 141 |
242 |
206 |
104 |
#F2CE68 |
 |
| 7403 |
235 |
209 |
120 |
#EBD178 |
 |
| 461 |
237 |
229 |
173 |
#EDE5AD |
 |
| 7402 |
237 |
222 |
156 |
#EDDE9C |
 |
| 9161 |
238 |
227 |
204 |
#EEE3CC |
 |
| 9163 |
229 |
220 |
205 |
#E5DCDD |
 |
| 4545 |
229 |
219 |
186 |
#E5DBBA |
 |
| |
| Grays |
| Pantone (U) |
R |
G |
B |
Hex |
Color |
| 429 |
173 |
175 |
170 |
#ADAFAA |
 |
| 443 |
163 |
168 |
163 |
#A3A8A3 |
 |
| 423 |
150 |
147 |
142 |
#96938E |
 |
| Cool Gray 5 |
184 |
179 |
173 |
#B8B3AD |
 |
| Cool Gray 9 |
135 |
135 |
133 |
#878785 |
 |
| Cool Gray 11 |
102 |
99 |
102 |
#666366 |
 |
Using the new Unitarian Universalist Association of Congregations' Corporate Identity Materials
|