Sharing the Good News

A Public Relations Manual for Congregations

by Janet Hayes

Office of Information and Public Witness
Unitarian Universalist Association
2005

Download the whole manual here (, 15 MB) or individual chapters, below:

Contents:

Introduction (, 10 KB)

Ch.1: Forming an Effective Communications Committee (, 35KB)

Ch. 2: Creating an Internal Communications Plan (, 31 KB)

Ch. 3: Internal Communications 101 (, 33 KB)

Ch. 4: Public Witness Planning: Grounding, Fit, and Opportunity (, 206 KB)

Ch. 5: Media Relations I, Laying the Foundation (, 292 KB)

Ch. 6: Media Relations II, Reaching Out (, 472 KB)

Ch.7: Media Relations III, Greet the Press (, 578 KB)

Ch. 8: Advertising (, 20 KB)

Appendices (, 31 KB)

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